Back-to-school season always brings a mix of fresh starts and familiar rituals, new routines, little luxuries, and the products that make parenting just a touch easier (and a lot more joyful). This month, we’ve curated an edit that blends clever innovation, playful collaborations, and timeless essentials, each chosen for the delight they bring to both parents and children.
From trikes that fold effortlessly for city walks and coffee stops, to limited-edition prints that merge heritage with modern style, to beauty hacks and school hair accessories that spark nostalgia, these picks elevate everyday moments into small celebrations. Each product reflects the things we love most: thoughtful design, practicality, and a sense of joy that turns ordinary routines into cherished memories.
Whether it’s helping your toddler master balance, inspiring children to embrace healthy habits, or simply adding a dash of fun to mornings and bedtime alike, these are the items we’re excited to share, and the ones we keep reaching for ourselves.
By Alice Codford