What We Love for Kids Right Now: Stylish, Fun and Thoughtful Essentials.

Kids products 2025 Best children’s products Parenting essentials Kids must-haves kid friendly london 2025 Best products for toddlers and babies Practical and stylish kids’ products Back-to-school kids’ products Family-friendly parenting picks

Back-to-school season always brings a mix of fresh starts and familiar rituals, new routines, little luxuries, and the products that make parenting just a touch easier (and a lot more joyful). This month, we’ve curated an edit that blends clever innovation, playful collaborations, and timeless essentials, each chosen for the delight they bring to both parents and children.

From trikes that fold effortlessly for city walks and coffee stops, to limited-edition prints that merge heritage with modern style, to beauty hacks and school hair accessories that spark nostalgia, these picks elevate everyday moments into small celebrations. Each product reflects the things we love most: thoughtful design, practicality, and a sense of joy that turns ordinary routines into cherished memories.

Whether it’s helping your toddler master balance, inspiring children to embrace healthy habits, or simply adding a dash of fun to mornings and bedtime alike, these are the items we’re excited to share, and the ones we keep reaching for ourselves.

By Alice Codford


Doona Liki Trike S5

There’s something magical about watching little legs pedal their first adventures. The Doona Liki Trike S5 turns everyday outings into effortless moments, folding down to the size of a tote, gliding smoothly across sidewalks, and slipping seamlessly through doorways or into a corner café. Designed to grow with your child from 10 months through 36 months, it comes in five beautiful colours and includes thoughtful details: padded armrest, 5-point harness, shoulder pads, cupholder, pedal straps, premium storage bag, wooden handlebars, and a travel bag. Stylish, compact, and endlessly clever, it’s a ride that adapts as joyfully as your toddler does.

Why We Love It: Perfect for toddlers who love the thrill of balance bikes but aren’t quite ready to give up the security of a parent-guided ride, this trike makes walks feel exciting again, especially during that stage when the stroller suddenly becomes the enemy. It handles bumps and uneven sidewalks with grace, delivers a remarkably smooth ride, and tucks neatly into coffee shops, trains, or restaurants without fuss. A compact companion with an adventurous spirit.

Shop the Doona Liki Trike S5 here.

PO.P × Liberty Fabrics Collection

Two worlds of design, Liberty Fabrics’ iconic British florals and PO.P’s Swedish dedication to sustainable, child-friendly fashion come together in a limited-edition collection that feels both timeless and joyfully fresh. From quilted outerwear in the beloved Ciara print to dreamy Spring Song sleepwear that invites the whole family into matching magic, this collaboration celebrates play, craft, and legacy. Designed from organic and recycled materials, the pieces span outerwear, everyday wear, partywear, and nightwear, with thoughtful touches for baby, child, and even parents. It’s an edit where heritage is not only cherished, but lived in.

Why We Love It: This collaboration captures everything we adore about modern children’s fashion: craftsmanship with purpose, prints that spark wonder, and pieces designed to withstand both play and memory-making. The outerwear is as practical as it is beautiful, the everyday pieces strike that elusive balance of chic and easy, and the nightwear invites a ritual of togetherness with family-matching pyjamas. Perfect for gifting or treasuring yourself. It’s a collection that turns everyday moments into heirloom stories. And for us, it feels especially meaningful, we’ve always loved shopping at Liberty, so sharing those iconic prints and the magic of the store with our children feels like passing down a tradition in the loveliest way.

Shop the PO.P × Liberty Fabrics Collection here.

Classette Hair Accessories

Uniforms, With a Twist! Founded by London-based designer Erin Fridja, whose two decades in fashion included denim collections for Victoria Beckham, Alexa Chung, and Paul Smith, Classette brings a touch of exuberance to school hair. Erin, now a mother of three, has reimagined the morning ritual with playful yet uniform-friendly clips: glossy stars, tiny hearts, and soft clouds in classic palettes of navy, red, and green. Chic, practical, and designed with a parent’s eye, they make even school mornings feel special.

Why We Love It: We adore how Classette blends fashion precision with family life, proof that the smallest details can transform the everyday. These accessories tick every school-rule box while letting kids express their personality, giving them confidence and joy before the day has even begun. And perhaps most of all, they remind us of our own back-to-school days, when nothing felt more exciting than a brand-new set of hair clips, sometimes even more than fresh notebooks. That joyful nostalgia still puts a smile on our faces!

Shop Classette Hair Accessories here.

CURAPROX Tooth Fairy Kit

A Smile-Worthy First! Curaprox, the premium Swiss oral care brand, has sprinkled a little magic into family routines with the launch of the UK’s first-ever Tooth Fairy Kit and its digital companion, the Tooth Fairy Academy. Created to make brushing both fun and educational, this beautifully designed set supports children aged 4–10 in building habits that last a lifetime, while giving parents expert-backed tools and playful reassurance. Inside the box you’ll find everything from a tooth loss chart, door hanger, and watermelon-flavoured toothpaste to personalised Tooth Fairy letters, receipts, and even a pouch for those tiny treasures. Alongside, the Tooth Fairy Academy offers interactive tutorials, milestone tracking, reward charts, and five exclusive “infotainment” videos delivered by dental professionals, helping families turn oral health into a story of wonder and care.

Why We Love It: We adore how this kit blends practicality with imagination. With tooth decay still one of the leading causes of hospital admissions for children, CURAPROX is tackling a serious issue in the most playful way, helping families create positive brushing habits that stick. For kids, it’s a magical moment to look forward to; for parents, it’s peace of mind knowing healthy routines are being set early.

Shop the CURAPROX Tooth Fairy Kit here.

Medela Purelan™ Lanolin Cream

More Than a Nipple Cream! Though created to soothe and protect sore nipples during breastfeeding, Medela Purelan has become something of a beauty insider’s secret. Made from 100% natural lanolin, no additives, no preservatives, it restores skin’s natural moisture balance and keeps it supple, soft, and comfortable. Hypoallergenic, dermatologically tested, and safe enough that it doesn’t need to be removed before breastfeeding, Purelan is one of those rare products that feels both practical and indulgent.

Why We Love It: While it’s a must-have for new mothers navigating the early days of breastfeeding, we’ve also seen it take on a life of its own outside the nursery. So many mums use it as a deeply nourishing moisturiser, and even A-listers like Kylie Jenner and Margot Robbie swear by nipple cream for treating dry, chapped lips. That’s the magic of lanolin—a natural wax derived from sheep’s wool that hydrates, improves elasticity, and helps heal dry or delicate skin. Whether tucked into your hospital bag or your handbag, this little tube is proof that sometimes the most practical products are also the most transformative.

Shop the Medela Purelan™ Lanolin Cream here.

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